Top 5 Characteristics Buyers and Sellers Want in a Real Estate Agent

30 05 2012

Read these Top 5 Characteristics Buyers and Sellers Want in a Real Estate Agent and leave a comment letting me know what you look for in a Real Estate Agent! 


Jessica Reed - Real Estate Broker

Top 5 Characteristics Buyers and Sellers Want in a Real Estate Agent

by Cassy Rowe, Trulia’s User Research Manager

What do buyers and sellers want? Recently they told us! Trulia Staff sat down with a user group and discussed what they look for when hiring a real estate agent. Here’s what they had to say (in order of importance):

1. Honesty and Credibility

Win them over with the truth! When these buyers talked about honesty and credibility, it often came with stories about past negative experiences with agents. The stories were about agents trying to push them towards a more expensive purchase and a strong dislike for the false sense of urgency they feel agents create when it comes to placing an offer on a house. Buyers have expressed how hard it is to trust anyone in today’s real estate market so it’s even more important for agents to help them feel comfortable.

2. Area Familiarity

Do your neighborhood homework! Buyers in particular place high importance on finding an agent who not only sells homes in a specific neighborhood, but also knows that neighborhood well. They want an agent who knows all about the schools, local parks, safety, restaurants and even the secret gems the neighborhood has to offer.

3. Good Follow Through

You say it, you do it. During the conversation our buyers constantly verbalized their frustration with agents who didn’t do what they said. Email me, call me and send me the things you say you will. It seems like such a small thing to ask for. Do what you say, combine it with some honesty, and you’ll be an agent buyers feel comfortable working with.

4. Organization

Keep it in order. You’re honest, you know the area like the back of your hand, and you try your hardest to follow through but it’s just so hard to keep track of your to-do lists and return every phone call. Buyers are expecting agents to be organized and put together. There are a ton of tools out there to help with this. (We love Evernote!)

5. Good Listener

Everyone is unique. Treat them like it! Users want an agent to listen to them with a blank mind. I heard phrases such as “pigeon hole”, “judge”, “they aren’t listening”, “tell me what I want”…etc. come up in our discussion. Users don’t want an agent to assume they need A just because they hear B. They want an agent who listens to what they want and will ask as many questions as required to really understand who they are and what they are looking for.

Make sure you get those references too- recommendations and testimonials followed closely in the 6th position.

These characteristics come straight from prospective home buyers and sellers searching on Trulia. We hope these tips help you communicate what matters most to further your relationships and connect with more prospects.




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Stunning 3 Bedroom Rambler in Canterwood!

23 05 2012

Click HERE to see more pictures!


Gig Harbor Home For Sale

Stunning 3 Bedroom Rambler in Canterwood! Home has been meticulously maintained w/upgrades everywhere you look from the NW landscaping to the Japanese Cherry hardwood floors, slate entry & extra wide hall/doorways. Each bedroom has its own private attached bathroom. S/S appliances & granite in kitchen. Covered deck off the family room provides a perfect place to entertain guests rain or shine. Low maintenance yard. Close to tennis courts, pool, gym & clubhouse. Must see to understand the quality!

5 Star Zillow Review of Jessica Reed

23 05 2012

Thanks Heather C for the fantastic review! Working with you was a joy and I am so glad I was able to help you buy your 1st home!

Click HERE to see this review of Jessica Reed on Zillow.

Click HERE to start searching for YOUR new home!

Jessica Reed Real Estate Review

Gig Harbor HUD Home! Great Value!!!

16 05 2012

Click HERE to  see 13207 96th Av Ct NW, Gig Harbor 98329

$225,000 Call Jessica 253-820-8773

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